In the digital world we live in, information overload is a reality. To be effective, companies need to communicate the right information to the right stakeholders. At Simply Sustainable, we conduct independent, evidence-based assessments for our clients, striving to understand the material topics that resonate most with their internal and external stakeholders, and through which channels they prefer to experience communications. Understanding peers and competitors is also critical in order to remain competitive, both in terms of overall ESG performance and how it is communicated.

We strive to help our clients navigate the uncertainty that may arise regarding what information, stories, and activities warrant communication. Throughout our stakeholder engagement process, we dig deep to find meaningful stories worth sharing with their stakeholders. From community engagement to driving innovation, internship programmes to strong governance – every company has a story to tell. We help our clients share these stories in compelling ways, rooted in comparative data to support and enhance and without overselling the truth.

Recognising the shared importance of both external and internal stakeholders, employee engagement is a pivotal component of the process. Internal ESG communications are key to ensure consistent messaging and buy-in of ESG activities across the company, which radiates throughout the business and outward to external stakeholders. Therefore, engaging employees in the process is paramount. At Simply Sustainable, we believe it is important to listen to perceptions from across the business, including those whose voices are often unheard. Throughout it all, we navigate corporate sensitivities to ensure that the end results reflect the company’s brand identity and values, while presenting a clear direction towards a more sustainable business.

Our bespoke ESG communications strategy process includes:

• Identification of the most important ESG topics for stakeholders, drawing from the corporate ESG strategy (where available) and stakeholder insights
• Adherence to best-practice ESG frameworks and regulatory requirements
• Delivery of a communication tool-kit to prepare internal stakeholders with key information to enable effective internal and external ESG communications
• Compilation of powerful ESG stories using performance data where available
• Creation of time-bound engagement plans to lay out the proposed communications across a range of channels.

To find out how our team of experts can help you on your ESG and sustainability reporting journey, contact Ed Packshaw or request a call-back.